Thursday, July 31, 2008

Celtel / Zain vs. Safaricom

This morning, I received the following sms: "A wonderful world coming your way on August 1st 2008. Stay connected." Then I checked the sender of this stupid message. Sender: 254733100111. Oh, so this must be coming from Celtel. This must have something to do with the launch of their Zain brand.

Also this morning, I received an invitation from Safaricom: "Come Experience Safaricom's Open Day". Saturday August 2nd to Sunday 3rd 2008. Venue: Westlands Car Park (next to Pizza Garden). Time: 10:00am - 5:00 pm, Entry: FREE. It is probably not a coincidence that Safaricom organizes this at the time that Celtel is launching its Zain brand, so competition seems to be heating up again. But Safaricom should have realized that this is actually an Open Week-End rather than an Open Day... A day usually just lasts a day, while a week-end is usually two days. Saturday August 2nd to Sunday 3rd 2008 is in fact a week-end!

3 comments:

Nairobian said...

Rafiki, you are right. Zain hostesses were all over the City in the Sun (or should we say Rain?) today selling Zain SIM cards. If the beauty of the girls is anything to go by as an indicator of the quality of their network and services, Zain is a very promising brand...

savvy said...

I think Zain will be good competition for safaricom...am waiting for prices to come down

Rafiki said...

savvy: Am not sure if prices can still come down from the current KSh3,- per minute and KSh65,- per day, but let's pray they will. One of their interesting new services is that you can request for your own number (if it is still available of course...).